Paula Kahumbu speaking at TEDx Nairobi

A self-confessed tree hugger, Paula Kahumbu opened by reminding us how extraordinarily privileged Kenya is as a country as far as diversity is concerned, and how most times, it’s taken for granted by Kenyans themselves. By demonstration when she asked to see those in the crowd who had been to a National Park in the last month, only a handful inferred to the affirmative. It brought life to her statement!

She shared on how Kenya has one of the world’s largest diversities of bees – over 1500 species. We assume the Maasai Migration is going to be around for generations (for those who’ve not seen it already.)

Her second confession was that she didn’t have a television. Her veranda is her television from her home on the edge of the Nairobi National Park and you can always follow her amazing tweets and extraordinary wildlife pictures.

Paula elaborated her reason why she’s a wildlife conservationist and set out to make a case. “We’ve often been told that wildlife is crucial to the economy and our economic development. However, we’ve been misled to believe that it is important for tourism alone.”

“The world’s current population is 6.9 Billion people. We’re far too many people for the planet…,” as Paula showed and while we’re now aware of our carbon footprint, we shouldn’t forget our ecological footprint. We’re using the earth, our forests, our seas and changing the landscape faster than it can regenerate itself.

“Over 1000 species are disappearing every year,” she stated. Adding that two-thirds of these species have named, they’re yet to be classified and already disappear off the face of the earth. 25% of our mammals are facing extinction. A sad reality to come to terms with.

Paula went on to share information from a recent study done in the United States where scientists conducted research and studied how valuable insects were to the economy. As insects performed basic services for human beings and the value in a year is $57 Billion and that’s a service that is free; remarkable.

The US is facing a major crisis with their bees, having lost around 80% of their bees. Bees contribute about $15 Billion a year to the US economy and that brought home a stark reality of the situation, given that Kenya has one of the largest biodiversities of bees.

She went on to elaborate on the current drought in Kenya (which has since turned into rains, and occasionally floods in some provinces). The reason why this drought is hurting, Paula said, was because we have degraded our landscapes to such an extent and silt is filling up our dams and the water is unable to penetrate the soil and replenish the reservoirs.

The global cost of saving our protected areas is $45 Billion a year for the whole world. The estimated value of these protected areas in terms of ecological services is actually $5 Trillion. She jokingly asked Aly Khan Satchu what the return on investment was.She brought the point back to order that we’re losing the race with our environment and examined the situation in Kenya with the Kenya Government and she frankly admitted that we’re losing the race to conserve our wildlife.

She also told the amazing story behind Owen and Mzee, her award-winning children’s book about a hippopotamus and a tortoise. Paula was working for Bamburi Cement in the coast running a small sanctuary, using a rehabilitated quarry where they kept hippopotamus after the aftermath of the 2004 tsunami that hit the coast just outside of Malindi.

The story, involves a hippopotamus calf that was orphaned during the tsunami and had to be taken care of. The 1 year-old hippo mistook a Seychellois tortoise for its mother, and not longer after the first pictures were taken, they quickly became viral and were abuzz all over the internet.

People were soon calling, texting and emailing asking how the tortoise and baby hippopotamus were. By this time, they had both been named, the hippo; Owen, after the man who caught him and the tortoise; Mzee – a respectful Swahili word for elderly person.

So they started a diary, written by a man who had been working at the sanctuary for 25 years, Steven Twaid. He would show what was happening with Owen and Mzee as they played, swam and grew closer together. Soon, they had over 500,000 people reading and keeping up with the life of Owen and Mzee every month. From this, they developed the children’s book – Owen and Mzee.

The book has since sold over 1 million copies and is in 24 languages across the world. From this, her meeting with Dr. Richard Leakey lead to her running Wildlife Direct which has grown from 7 blogs to over 115 different blogs, each with its own set of bloggers, volunteers and fundraisers. They’ve since raised over $1,000,000 since 2007 and now, enable people all over the world to donate and adopt projects and conservancies as they support them.

An example she raised was in the Maasai Mara where, after the post-election violence, the Maasai Mara needed funds to sustain its conservation efforts to cover the shortfall due to the nosedive in tourist revenues. They raised $280,000 towards this effort.

She spoke of the Lion Guardians project with Anthony Kasanga, a 23 year old Maasai man who is a poacher turned Lion protector. The Maasai people, as a rite of passage, have their young men kill a lion. Anthony, together with the Lion Guardians, has been able to raise $28,000 and develop a strong international following as he educates Maasai in the region on how and why to protect lions.

Paula shared on a trend that Wildlife Direct began noticing – lions were being poisoned with a cheap over-the-counter pesticide called Furadan. Kenya’s already lost 85% of lions as a result of poisoning. The impact on tourism, if this trend continues would be devastating. Luckily, Wildlife Direct rallied support and was even contacted by the US-based manufacturer of the pesticide, who agreed to take it off the market in Kenya, Uganda and Tanzania.

The challenges for Wildlife Direct include raising support, especially in this period of the recession and developing the technology from their base in Kenya. Changing perceptions from a reliance on governments to bring environmental change is something Wildlife Direct is set on developing in Africa

A key strength of Wildlife Direct is its transparency, where all support is accounted for and results are documented by the bloggers and every action is shown and shared. The tangible impact shown to the world, shows the potential of the model behind Wildlife Direct which can be replicated and applied to different fields such as poverty alleviation and education.